The worse my friends, is Twitter. Grabbing someone\u2019s attention there as a brand, is like asking Scarlett Johansson to go out on a date with you or something! Never mind what a digital marketing company could promise you. But as much as it is seemingly impossible, there are always those must-dos and must-never-dos that help.<\/p>\n
Here are a few tips that worked for me! Once again, I am not some guru; just a regular guy sharing a few insights.<\/p>\n
These few points would work across all platforms.<\/p>\n
1- Keep it simple! No one wants to read anything more than 200 characters tops, on any social media channel, especially from a brand. (It depends, but hey, it\u2019s a good start)<\/p>\n
2- Your images, should speak louder than words! I can debate on this, thanks to those lousy LOL, ROFL, Ms. PowerPoint made images. Your image is the first thing that grabs your users\u2019 attention for that one second. If they like what they see, hook those buggers with your content!<\/p>\n
3- Your content should make the user curious! So curious, that he goes and hits that \u2018Like\u2019 button if he agrees.<\/p>\n
4- This will sound clich\u00e9d but, Calls-To-Action like \u2018Hit Like if you agree,\u2019 \u2018Like this and tell your friends,\u2019 RT this, actually work. Let\u2019s face it. People on social networks don\u2019t have time and want to be spoon fed. E.g. \u2013 Something trending on Twitter and you\u2019ll still find people asking, \u201cHey, why is Google Doodle trending, ya?\u201d Just click on the bloody links, noobs! But that\u2019s not your brand voice! Help them out. Spoon feed them!<\/p>\n
5- You may have heard this before, but this really works! You are ultimately talking, yes, talking to humans! Even as a brand you are. Hence, on Twitter you ought to be extremely careful. Everyone there has verbal diarrhoea. It\u2019s fun if a brand tweets with certain hashtags and ties them back to the brand. If someone you follow is genuinely asking for help. RT the tweet, nothing like connecting with people!<\/p>\n
Here are a few examples below to help you get started. <\/p>\n <\/p>\n <\/p>\n These guys @SheepStop do a brilliant job when it comes to communicating with the Aam Janta!<\/p>\n <\/p>\n Facebook: Show them that their opinion matters! Yes or no, agree or disagree questions! Tailor your content for them!<\/p>\n <\/p>\n If your image is not appealing enough, make sure your content is. In this case, Oink, oink, does it!<\/p>\n So there you have it! I would like to end up quoting Vidya Bhalan in The Dirty Picture. Go forth and Share this blog, just for this hawt picture! 1 Share = 1,000 views! Please!<\/p>\n","protected":false},"excerpt":{"rendered":" Imagine this! You\u2019re waiting outside a store with 100 + people. The billboards, posters fallen on the floor next to you, read, 75% OFF on all our products! Everyone around you looks anxious, puzzled and …<\/a><\/p>\n","protected":false},"author":9,"featured_media":1070,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,11],"tags":[74,72,186],"class_list":["post-1061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-social-media-marketing","tag-digital-marketing-company","tag-digital-marketing-strategy","tag-social-media-agency-mumbai"],"_links":{"self":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/1061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/comments?post=1061"}],"version-history":[{"count":9,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/1061\/revisions"}],"predecessor-version":[{"id":1079,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/1061\/revisions\/1079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/media\/1070"}],"wp:attachment":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/media?parent=1061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/categories?post=1061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/tags?post=1061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\n\u201cSocial media runs to three things! Entertainment, entertainment and entertainment<\/em><\/strong>\u201d<\/p>\n![\"Social](\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2013\/10\/ashish-9.png\")
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