{"id":567,"date":"2012-10-15T11:39:43","date_gmt":"2012-10-15T11:39:43","guid":{"rendered":"http:\/\/www.ethinos.com\/blog\/?p=567"},"modified":"2012-10-15T11:39:43","modified_gmt":"2012-10-15T11:39:43","slug":"tips-to-generate-higher-engagement-levels-on-facebook","status":"publish","type":"post","link":"https:\/\/www.ethinos.com\/blog\/tips-to-generate-higher-engagement-levels-on-facebook\/","title":{"rendered":"Tips to generate higher engagement levels on Facebook"},"content":{"rendered":"<p>Own a Facebook page? Have a community of audience to engage on Facebook? Here are five ways to better the engagement levels on your Facebook community page.<\/p>\n<ol>\n<li><strong>1. <\/strong><strong>Ask Questions:<\/strong><\/li>\n<\/ol>\n<p>Asking questions is a great way to start a conversation with your audience or spark off a debate among the audience. The questions can range from a range of variety of types, from a simple Yes\/No question to direct, specific, or even experience based questions.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-568\" title=\"social media optimization\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-optimization.png\" alt=\"Social media optimization\" width=\"430\" height=\"238\" srcset=\"https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-optimization.png 430w, https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-optimization-300x166.png 300w\" sizes=\"auto, (max-width: 430px) 100vw, 430px\" \/><strong><\/strong><\/p>\n<p><strong>2. <\/strong><strong>Make the length of the update as short as possible:<\/strong><\/p>\n<p>Short and crisp posts give you a better response from people than long posts. Engagement levels do vary a lot for the short posts as well, but research shows that posts with less than 100 characters catch the user\u2019s eyes more than the longer ones and there\u2019s a better chance that the audience will engage with the page.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-569\" title=\"social media\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media.png\" alt=\"Social media\" width=\"228\" height=\"320\" srcset=\"https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media.png 228w, https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-213x300.png 213w\" sizes=\"auto, (max-width: 228px) 100vw, 228px\" \/><\/p>\n<p><strong>3. <\/strong><strong>Identify the time where the engagement is highest<\/strong><\/p>\n<p>It is important to identify the ideal time to engage with the fans of your page; to ensure that the engagement levels remain high. A study by bit.ly shows that engagement levels are the highest between 1:00 p.m. to 3:00 p.m.<\/p>\n<p>According to socialexaminer.com, links posted between 1:00 p.m. and 4:00 p.m. get the highest <strong>click-through rates<\/strong>, with Wednesday, 3:00 p.m., being the best time to post in all week. Links posted before 8:00 a.m. and after 8:00 p.m. are less likely to get shared.<\/p>\n<p>According to a study done by Buddy Media, engagement rates are 18% higher on Thursdays and Fridays\u00a0than other days of the week.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-570\" title=\"social media company\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-company.png\" alt=\"Social media company\" width=\"504\" height=\"286\" srcset=\"https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-company.png 504w, https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-company-300x170.png 300w\" sizes=\"auto, (max-width: 504px) 100vw, 504px\" \/><\/p>\n<p><strong>4. <\/strong><strong>Post pictures<\/strong><\/p>\n<p>Have you heard the old saying, \u2018A picture is worth a thousand words?\u2019 Research shows that pictures on an average give you more interaction rates than a plain text post.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-571\" title=\"social media agency\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-agency.png\" alt=\"Social media agency\" width=\"472\" height=\"276\" srcset=\"https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-agency.png 472w, https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/social-media-agency-300x175.png 300w\" sizes=\"auto, (max-width: 472px) 100vw, 472px\" \/><\/p>\n<p><strong>5. <\/strong><strong>Run contests<\/strong><\/p>\n<p>Everyone loves to win a thing or two; especially from a brand they follow and adore. Facebook contests is a great way to engage the audience and give them gifts in return for participation; to make sure members on the page keep sharing conversations with the brand.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-572\" title=\"SMO\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/SMO.png\" alt=\"SMO\" width=\"397\" height=\"300\" srcset=\"https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/SMO.png 397w, https:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2012\/10\/SMO-300x226.png 300w\" sizes=\"auto, (max-width: 397px) 100vw, 397px\" \/><\/p>\n<p>Is Facebook integral to the digital marketing strategy of your brand? Do you manage the page on your own; or have you hired a <a href=\"http:\/\/www.ethinos.com\/digitalmarketing\/social-media.html\">social media agency<\/a>? Which of the above tips have worked the best for you? Do share your experience!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Own a Facebook page? Have a community of audience to engage on Facebook? Here are five ways to better the engagement levels on your Facebook community page. 1. Ask Questions: Asking questions is a great<a class=\"moretag\" href=\"https:\/\/www.ethinos.com\/blog\/tips-to-generate-higher-engagement-levels-on-facebook\/\"> &#8230;<\/a><\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[72,96,71],"class_list":["post-567","post","type-post","status-publish","format-standard","hentry","category-social-media-marketing","tag-digital-marketing-strategy","tag-facebook","tag-social-media-agency"],"_links":{"self":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/comments?post=567"}],"version-history":[{"count":2,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/567\/revisions"}],"predecessor-version":[{"id":574,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/567\/revisions\/574"}],"wp:attachment":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/media?parent=567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/categories?post=567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/tags?post=567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}