{"id":698,"date":"2013-03-15T12:02:32","date_gmt":"2013-03-15T12:02:32","guid":{"rendered":"http:\/\/www.ethinos.com\/blog\/?p=698"},"modified":"2013-03-15T12:02:32","modified_gmt":"2013-03-15T12:02:32","slug":"read-why-digital-marketing-is-going-to-be-bigvery-big-in-india","status":"publish","type":"post","link":"https:\/\/www.ethinos.com\/blog\/read-why-digital-marketing-is-going-to-be-bigvery-big-in-india\/","title":{"rendered":"Read why digital marketing is going to be BIG\u2026very BIG in India!"},"content":{"rendered":"<p><a href=\"http:\/\/www.slideshare.net\/Ethinos\/digital-snapshot-february-2013\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-699\" alt=\"digital marketing strategy\" src=\"http:\/\/www.ethinos.com\/blog\/wp-content\/uploads\/2013\/03\/digital-India.png\" width=\"236\" height=\"192\" \/><\/a><\/p>\n<p>Digital marketing in India is not a fluctuating trend anymore. The latest numbers show that we have definitely entered what could be called the \u2018social media age!\u2019<\/p>\n<p>Our latest compilation of statistics, <a href=\"http:\/\/www.slideshare.net\/Ethinos\/digital-snapshot-february-2013\" rel=\"nofollow\">Snapshot of Digital India (February 2013)<\/a> captures some of the online connectivity, social media, social commerce, mobile commerce milestones that India has accomplished; and also the numbers it looks forward to surpass in the coming years. It will be useful to you while determining the scope and objectives of your <b>digital marketing strategy<\/b>.<\/p>\n<p><a href=\"http:\/\/www.slideshare.net\/Ethinos\/digital-snapshot-february-2013\" rel=\"nofollow\">This presentation<\/a> contains updated statistics about the latest trends in smartphone and tablet usage, as well as a section on the country-wise comparison of social media usage.<\/p>\n<p>We have also included facts and figures on Near Field Communication (NFC), a technology that is still at a nascent stage in India; but on its way to entering our lives like never before. NFC involves the use of a set of short range wireless technologies that require a distance of 4 centimeters or less to initiate a connection. It is predicted to be the technology of the future to make mobile payments through mobile phone devices.<\/p>\n<p>If you want to see the transition of digital and <b>social media marketing<\/b> in India over past year, you can check the previous presentations in our quarterly Snapshot of Digital India series; <a href=\"http:\/\/www.slideshare.net\/Ethinos\/snapshot-digitalindia-11686535\" rel=\"nofollow\">Snapshot of Digital India (January 2012)<\/a>, <a href=\"http:\/\/www.slideshare.net\/Ethinos\/a-snapshot-of-digital-india-may-2012\" rel=\"nofollow\">Snapshot of Digital India (May 2012)<\/a>, <a href=\"http:\/\/www.slideshare.net\/Ethinos\/snapshot-of-digital-india-august-2012\" rel=\"nofollow\">Snapshot of Digital India (August 2012)<\/a>, and <a href=\"http:\/\/www.slideshare.net\/Ethinos\/a-snapshot-of-digital-india-november-2012\" rel=\"nofollow\">Snapshot of Digital India (November 2012)<\/a>.<\/p>\n<p>Social networking has already transformed the way we live and do business; and it is pegged to make further inroads in many business processes.<\/p>\n<p>Do take a look at the presentation and feel free to express your views and opinions in the comments!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital marketing in India is not a fluctuating trend anymore. The latest numbers show that we have definitely entered what could be called the \u2018social media age!\u2019 Our latest compilation of statistics, Snapshot of Digital<a class=\"moretag\" href=\"https:\/\/www.ethinos.com\/blog\/read-why-digital-marketing-is-going-to-be-bigvery-big-in-india\/\"> &#8230;<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[116,72,334],"class_list":["post-698","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","tag-digital-india","tag-digital-marketing-strategy","tag-social-media-marketing"],"_links":{"self":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/comments?post=698"}],"version-history":[{"count":2,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/698\/revisions"}],"predecessor-version":[{"id":701,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/posts\/698\/revisions\/701"}],"wp:attachment":[{"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/media?parent=698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/categories?post=698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ethinos.com\/blog\/wp-json\/wp\/v2\/tags?post=698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}