Digital Marketing Insights

Google Analytics, provided by Google, is a free tool that one can use to track information about how visitors reach and interact with your website. Futhermore, Google Analytics also provides information about the demographics and …

URL shorteners like Google’s own Goo.gl, are services that help take longer URLs (which can be above hundred characters long) and convert them into manageable links that are less than 20 characters. URL shorteners are …