Digital Marketing Insights

Source The year 2020 has been a rough year for businesses. With the ongoing global pandemic, every action, strategy, and plan has been derailed as we are pushed into a world full of uncertainty. Today, …

The magic behind lead generation has long been utilized by big and small companies. It is the most talked about topic in the world of marketing. The real question is, what is lead generation? Is …

Content marketing has, for long, been fuelling good content and rewarding websites and businesses with better traffic, revenues, and ultimately better ROI generation. While it is crucial to invest a great deal of time and …

Words hold a lot of power. Words have the power to repel or attract. Words, spoken or written can convince or deter a person. Before any other marketing technique even existed, words were all that …

Have you just started a healthcare or biotech business? Then you must know how difficult it is to create awareness about what you do. It is no secret that a business can’t grow if it …

Every marketer’s goal is to grab their audience’s attention and direct it to whatever they are selling. If you do not grab your target audience’s attention then your marketing strategy will have totally failed. With …

We all know that content creation is a quintessential marketing model of our era, but it doesn’t make the process any less difficult or time-consuming. Creating quality content week after week can be a discouraging …

Has your content marketing strategy fizzled out in the recent times? You aren’t alone as traditional content marketing strategies are increasingly becoming irrelevant in the modern context. Many brands and digital marketers are left puzzled …

Share on: Pradeep ChopraAmong the pioneers of Digital Marketing, Pradeep has been part of the Internet Industry since 2000. He has been a serial entrepreneur for last 17 years and is currently a Co-founder & …

Pro tips cover the gamut from changing up the subject line, to email personalization, to behavioral marketing. Some may seem like basic ideas, but if you dig a little deeper into each of them you’ll see that not only can they be easy to implement, but there are many ways to use them.