Digital Marketing Insights

Your website is more than just an online brochure; it is, in fact, your holy grail for lead generation. Although enhancing your website to generate leads may seem like a no-brainer, it requires a more …

Statistics prove that digital marketing-driven companies are actively turning to personalized marketing tools. According to a survey conducted by Infosys, 86% customers agree that personalization has influenced their shopping habits and decision-making. While personalization can …

The chatbot craze started in 2016 with Facebook’s report of a developer-friendly platform to make chatbots on Facebook messenger. Chatbots were indicated as the next part of the conversational revolution. Toolkits that helped you create a bot …