The year 2018 saw a double-digit growth in terms of digital ad spends. The trend continues to be on incline this year too. As the digital universe gets highly saturated, staying ahead of the game …
As the New Year approaches, now is the time to reassess your digital marketing strategy, catch on to the most defining trends of the year ahead, and look for opportunities for improvement. And we’ll say …
We all know that content creation is a quintessential marketing model of our era, but it doesn’t make the process any less difficult or time-consuming. Creating quality content week after week can be a discouraging …
Web forms are supposed to be the fundamental building blocks of websites. They are meant for gathering information from website visitors during lead generation or the sales process. Forms are an integral part of a …
As online presence creeps into all markets, it is important as a company to follow the trends and stay ahead of the game. Creating a memorable brand will ensure a customer will think of your …
Is your social media content hum drum or does it stand-out? Some simple tweaks and edits are all it takes to draw readers to your social media posts and away from others. CTAs, questions and …
Newspapers and magazines are a thing of the past. Today is the time of convergent journalism and the fight between rival editorial offices for users’ attention. These offices produce nearly all types of media and …
If you want to sell your content or product you have to target your audience from where they are. In the recent years, there has been a tremendous inflation with technology and internet. Users are …
Nothing can sell quite like a powerful brand image. No pushy ads or promotions can replace what a well-built brand can do in terms of bringing in more revenue. However, in this competitive modern climate, …
Online marketing or digital marketing is absolutely critical when it comes to any business succeeding, no matter which industry you are involved in. Whereas in the past traditional advertising was used by businesses, these days …