Comprehensive Insights on how the CEO engages with Social Media

Social Media Marketing

The study (http://sncr.org/wp-content/uploads/2009/11/New_Symbiosis_Early_Research_Findings_Final_v4.pdf) presented at Harvard University by the “Society For New Communications Research”(http://sncr.org/2009/05/27/2009-symposium-and-awards-gala/ ) in November 2010, was  a rather interesting read. I thought that a summary of their findings would be a great

Facebook 2010 – The Year That Was – A Digital Marketing Agency’s Perspective

Social Media Marketing

While Mashable has done a decent job of documenting what happened. They haven’t quite managed to capture how deeply entrenched into the psyche of the online public Facebook has become. Right from the hype around the “The Social Network” to the panic attacks that hit marketer’s every time Facebook makes changes. It’s been an incredible journey Mark Zuckerberg from being on the fringes of Harvard to becoming the poster boy for Social Media and being named the TIME Magazine person of the year.