Snapshot of Digital India- September 2015
Yet again…it’s that time of the year when we go number crunching and come up with digital statistics that are worth sharing. Did you know? There has been 5X increase in App downloads in the …
ScoopWhoop – Recapturing Consumer Attention & Brand Love
“How do we make this content VIRAL?” How many of us have gone through this perilous scenario? The answer, as most of us know is you can’t! A while back, many brands and entrepreneurs started …
4 Mistakes That Can Ruin Your Brand’s Identity
We were born to be real not to be perfect. Nobody is perfect in this competitive business world that’s why pencils have erasers. Similarly, some mistakes can really goof up your brand. Nobody has the …
Gone in 2 Minutes! How Nestle Can Rebrand Maggi
It’s hot, it’s yummy, and it’s the ultimate comfort food of millions across the globe but will it survive the ongoing controversy? Only time can tell. Nestlé’ Maggi is creating havoc in the food space. …