Digital Marketing Insights

The social birdie has just dropped in with a new update- a new app “Layout” by Instagram to feed all your photo collage needs. However only for iPhone users, Instagram’s second spin-off app Layout, after …

For the second year in a row, I got a chance to attend YouTube FanFest (YTFF). For people who aren’t familiar with YouTube FanFest it is an event where YouTube stars come together to meet …

Social Media has come a long way, since it humble begins, in 2015. Brands have had to evolve on a steep learning curve to leverage its power to make the most out of it. We …

We’ve talked about simplifying the approach to recording and analyzing social media metrics for your business in part 1 of this post here. In this post we’ll outline what types of metrics are crucial to …

Social media is a buzzing place where there are constant changes happening. Have you been observing any changes on any platforms you’ve visited lately? Well, we’ve seen a face-lift and here are the latest updates …

Vine, for the records is a video-sharing video app which was later acquired by Twitter in early 2013.It lets you make and share short 6 seconds videos.It is effectively used by many companies in their …

It’s a month into the new-year and this is an apt time for marketers to predict and plan for the trends in the Pay Per Click (PPC) advertising for 2015. Some trends that were seen …

Before reading further let me tell you upfront, this is an article that that debunks common myths and misconceptions about Social Media Marketing.In my experience there are certain misconceptions pertaining to social media that, I …

Hate Facebook advertisements? Join the club! Luckily, there are people who think like us. People who want to get rid of advertisements on social networks. Ello has been created by a bunch of such people. …

2014 gave us some astonishing news and trends in terms of social media but now, 2015 is here! And with every passing day, forget year, social media sees dramatic and versatile changes. In this past …