Dethroning of the Mighty Television Commercials
What is the first thing you do when you wake up? Check Facebook? I’m sure that is the answer most of you would give. Because it’s true! Our obsession with social media is a reality! …
Spreading Book Love on Pinterest – A Case Study
“The love of learning, the sequestered nooks, And all the sweet serenity of books” ― Henry Wadsworth Longfellow Everyone who loves books and reading can relate to this couplet; and on Hachette India’s social presence, …
‘Graph’ically Yours… A look at the new Facebook insights
‘Change is never easy, you fight to hold on and you fight to let go’ – The Wonder Years. It’s true, isn’t it? We are always hesitant to change. And still, history is witness to …
Study Plan and Tips to Ace the Google Analytics IQ Test
Google Analytics is one of the most powerful tools to track your website visitors and effectiveness of your online marketing activities. Advance level WebMatrix along with Google Analytics can also help you to measure the …
Top 5 Reasons Why Mobile Marketing is Integral to Digital Marketing Strategy!
“I am not sure whether my customers will be looking for me on their mobile devices”, “Creating a mobile strategy is not a part of my plans, nor do I have the resources for it.” …
Snapshot of Digital India – (Aug 2013)
India is experiencing marked and rapid changes as more and more Indians get on the internet to be digitally connected. Social media is becoming one of the primary motivations for consumers to get online, and …
LinkedIn tips that could land you a dream job!
In the world of social media, every social networking site is innovating. Though Facebook leads the war, Google+, Twitter, and LinkedIn are not quite far behind! Every social networking website has a purpose, and tries …
6 Lessons Learnt from The SkunkWorks Challenge!
If you’re still wondering what I’m talking about, clearly you’ve been away too long! Here’s what The SkunkWorks Challenge was all about, and how we made it to the finals! And then we won! Nice …
Ethinos makes it to the Winners’ List of the inaugural edition of The SkunkWorks Challenge!
Like we had told you in a blog post before, Ethinos had made it to the Top 10 Finalists of The SkunkWorks Challenge, held by Times of India and afaqs! And the verdict is out! …
Ethinos makes it to the Top 10 in ‘The SkunkWorks Challenge’ by afaqs and Times of India!
Yes. We know that the headline does not tell you much! Because that’s what this blog post is for! So read on! Let’s start from the start! What is The SkunkWorks Challenge? It’s a brainwave …