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Digital Marketing Insights

From Ethinos

Digital marketing strategy

May 21st, 2012

Facebook Insights – What do they tell you and how do they help you?

Social Media Marketing

When Facebook announced its new format of timelines for official brand/company pages, it received both, positive and negative reactions to the changes. However, inspite of the mixed response to the look and feel, most users …

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2751 None
May 21st, 2012

Creative Commons Simplified

Digital Marketing

If I got a rupee for every time I read ‘Content is King’, I’m sure I would’ve made enough be able to give up my job and live a dream life with no worries in …

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May 16th, 2012

Digital Media Snapshot

Digital Marketing

If the latest Digital Media Snapshot of India is anything to go by, saying that digital media is booming in India would be quite an understatement! In three months, internet connections have grown by 20 …

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May 8th, 2012

Brownie points for working in Social Media Company

Social Media Marketing

When Facebook was launched in 2004, nobody thought that it would be a craze in itself. Being social had a different meaning altogether. Social meant ‘hanging out’ with people. In real. Facebook changed the whole …

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2911 None
May 8th, 2012

Is Social Media too Masculine?

Digital Marketing

Social media is a virtual world that everyone wants to be a part of. To network, to interact, to share opinions and do a lot more. Irrespective of whether the individual is a male or …

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May 3rd, 2012

Use of Google Places for Enhancing Your Business

Digital Marketing

Google is one of the most popular and most searchable search engines in the world. It provides broad and fast results related to your searches. Many people modify their searches locally while looking for a …

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2863 None
February 21st, 2012

India…digitally yours!

Digital Marketing

If statistics are anything to go by, digital media in India is set to grow. And how! Internet, mobile connections, broadband connections have all grown by double digit percentage figures. It is also interesting to …

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2757 None
August 16th, 2011

CxOs going digital…like a boss!

Social Media Marketing

Think top level management has better things to do than be on social media? Think digital marketing strategy is usually relegated to the lower levels of management? Well; then you’ve got to think again! These …

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2441 None
December 17th, 2010

Do B2B companies really need a digital media strategy?

Digital Marketing

Social media, through its very nature of being interactive and conversation based, makes a very strong case for itself when it comes to marketing products and services to consumers. However, if we were to look …

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2509 None
November 22nd, 2010

10 Commandments of Social Media for Businesses

Social Media Marketing

So you’ve finally decided to get your business online and go digital. What next? How do you go about planning and implementing a digital marketing strategy that really adds value to your business? The 10 …

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