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From Ethinos

Digital marketing strategy

Snapshot of Digital India. digital marketing strategy
August 21st, 2013

Snapshot of Digital India – (Aug 2013)

Digital Marketing

India is experiencing marked and rapid changes as more and more Indians get on the internet to be digitally connected. Social media is becoming one of the primary motivations for consumers to get online, and …

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Professional headline - Linkedin
August 6th, 2013

LinkedIn tips that could land you a dream job!

Digital Marketing Social Media Marketing

In the world of social media, every social networking site is innovating. Though Facebook leads the war, Google+, Twitter, and LinkedIn are not quite far behind! Every social networking website has a purpose, and tries …

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lead nurturing facts
July 5th, 2013

6 Steps to optimize Online Lead Nurturing

Digital Marketing

Leads, Leads, LEADS! That’s the word you hear the most when it comes to B2B online marketing. As many marketers are now realizing, it’s not all about leads. The B2B sales process has put on …

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Social Media for Real Estate
June 20th, 2013

Effective Use of Social Media for Real Estate

Social Media Marketing

Gone are the days when real estate marketing was restricted to traditional media. Real estate marketing has moved onto the digital space, especially social media over the last few years. But are realtors using social …

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Role of colors in Infographics
June 13th, 2013

The Role of Colours in Infographics

Digital Marketing

Colours and combinations of colours effectively convey a number of different messages. So using the right colours in your infographic is an effective way of sending stronger messages online. But before we look into the …

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Digital marketing strategy
June 6th, 2013

A Silver Lining to Ethinos’ Campaign!

Digital Marketing

A little less than a year ago, when the Olympics were on, I remember the atmosphere in office being enthusiastic to the point of seeming crazy! Like I’ve mentioned in a previous blog post, working …

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June 1st, 2013

Snapshot of Digital India – May 2013

Social Media Marketing

Digital media is coming of age in India; and it is now important for businesses to build awareness about their brands in both, the traditional as well as the digital marketplace. A number of brands …

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May 27th, 2013

How Twitter makes real time customer support a necessity rather than a choice

Social Media Marketing

Owing to social media’s real time nature, consumers’ response time expectations have become highly demanding. While some of these expectations might be construed as unrealistic, there is a looming pressure on brands, businesses, and their …

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May 14th, 2013

Second screen is passé

Social Media Marketing

In the era of social media, content made for TV isn’t restricted to the idiot box any more. Many of us own PCs and mobile phones with a reasonably fast internet connection; and have access …

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May 6th, 2013

It’s time to add Facebook Open Graph to your website!

Social Media Marketing

Facebook apps are slowly becoming an integral part of the Facebook timeline. And working in a social media agency, adapting to Facebook’s constant changes and updates is more a matter of ‘when’ (generally assumed immediately) …

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