Digital Marketing Insights

Who would have thought the bad-guy from the Bollywood cult classic Sholay will take a selfie? Well yes, the dreaded villain was in a light mood and took a picture of him on his brand …

Designers today seem to have taken to flat design because it feels sharp and futuristic, and allows them to focus on an enriching user experience. The problem in this is that many of these designers …

The first quarter of the New Year is just over, and it’s time for lists of things to watch out for, trends that are going to make it big this year, predictions, forecasts, and sharing …

As the year comes to a close, I thought it’s a good idea to a round-up of the important tips and insights we have learned and noticed along the way.  When it comes to Search …

When the world moved to social media; so did politicians. No matter what the medium, when it comes to advertising and marketing, there isn’t a medium that politicians will miss out on, in order to …

Considering the humongous amounts of information available, playing soothsayer when it comes to analysing digital marketing trends can get quite tedious. And a lot of times, it can leave you frustrated because there are so …

Last month Facebook announced a big change to its promotion guidelines. One of the most significant takeaways from this is that businesses can now run contests and host other promotions on Facebook right from their …

Imagine this! You’re waiting outside a store with 100 + people. The billboards, posters fallen on the floor next to you, read, 75% OFF on all our products! Everyone around you looks anxious, puzzled and …

What is the first thing you do when you wake up? Check Facebook? I’m sure that is the answer most of you would give. Because it’s true! Our obsession with social media is a reality! …

“I am not sure whether my customers will be looking for me on their mobile devices”, “Creating a mobile strategy is not a part of my plans, nor do I have the resources for it.” …