Digital Marketing Insights

People love to talk. And there is no guessing what they’ll want to talk about. If they happen to be your customers, they will probably talk about you too. Share their experience, recommend you, complain …

Why did Facebook come out with Facebook home? Check this video to find out! Apart from this, the other major win for Facebook Home is the prime real estate is will occupy on the home …

For a very long time now, social media has been more than just a buzz word in the marketing arena. Every business organization has a social media and digital marketing strategy integrated in its business …

As I travel in my rickshaw on my way to start another day, in a social media agency, my mind can’t help but ponder. What am I thinking about? Well, I am thinking about how …

Did you know that the Harlem Shake videos have been viewed world over by over 700 million people and counting? The Harlem Shake video phenomenon seemed to dwarf even the recent ‘Gangnam Style’ video which …

In 2013, India is going online with a vengeance; and young teenagers seem to be the harbingers of this growth story. In the last 13 years, the number of Indians accessing the internet has increased …

Online advertising has grown to become a leading segment in the Indian advertising industry. Online media is catching up with the target audience of most brands because the internet is a fast-growing, easily available medium …

In the networked age that we live in, live-tweeting has become an important part of having an integrated presence at events and conferences. When done right, live-tweeting can prove to be a great way to …

Digital marketing in India is not a fluctuating trend anymore. The latest numbers show that we have definitely entered what could be called the ‘social media age!’ Our latest compilation of statistics, Snapshot of Digital …

The B2B landscape has undergone a significant transformation over the years. The emergence of digital technologies and platforms has created a drastic impact on marketing strategies. In an information-hungry age, customers are playing a more …