SEO – A Beginner’s Guide
Search Engine Optimization (SEO) is the process by which you can improve the visibility of your website by making it rank higher on search engine result pages; through an organic listing as opposed to a …
3 free social media monitoring tools to give you better insights
Social media monitoring is a vital part of today’s social media strategy. Brands like to hear what their consumers say about them and how they rank in the number of mentions on social media as …
What’s up @ Ethinos?
This is turning out to be a record setting phase for us at Ethinos! After the interaction record we set on our post on the Olympic Gold Quest Facebook page; this month we made it …
Tips to recover your penalized websites rankings
With major algorithmic updates like Panda and Penguin by Google, as well as related messages in your webmasters account message box, the panic levels are likely to be high when it comes to search engine …
Digital marketing lessons from Red Bull’s offline marketing strategy
The recent supersonic skydive jump of Felix Baumgartner got a lot of recognition for Red Bull due to the 20,239,065 views that the video got. Considering how many people watched the telecast, and how prominent …
Tips to generate higher engagement levels on Facebook
Own a Facebook page? Have a community of audience to engage on Facebook? Here are five ways to better the engagement levels on your Facebook community page. 1. Ask Questions: Asking questions is a great …
The buzz that’s WEB2.0
Remember those animated gif images with opening and closing doors or the bright blinking buttons? What about repeated thumbnail backgrounds and multi-colored fonts on a single page to give your pages a ‘design’ dimension?! Well, …
What you should definitely do on social media – NOT!!!
Social media is a lively, very chilled out workspace! And you tend to think it’s all about chilling on social platforms and starting conversations, right? WRONG!!! There is a lot more to social media than …
Tips to Optimize Videos and Gain Favourable Attention from your Target Audience
In the last few weeks, I found many video results on search engine result pages (without searching videos) for some keywords. I wondered why videos were coming in the results when I hadn’t searched for …
Keep Calm and Pin On!
Aristotle, the famous Greek philosopher once said, “The soul never thinks without a picture.” And today, more than 2000 years later, social media validates his claim! As results of social media research claim, images are …