Digital Marketing Insights

Colours and combinations of colours effectively convey a number of different messages. So using the right colours in your infographic is an effective way of sending stronger messages online. But before we look into the …

A little less than a year ago, when the Olympics were on, I remember the atmosphere in office being enthusiastic to the point of seeming crazy! Like I’ve mentioned in a previous blog post, working …

Digital media is coming of age in India; and it is now important for businesses to build awareness about their brands in both, the traditional as well as the digital marketplace. A number of brands …

Owing to social media’s real time nature, consumers’ response time expectations have become highly demanding. While some of these expectations might be construed as unrealistic, there is a looming pressure on brands, businesses, and their …

PPC landing pages are an important element of search engine marketing; and need to be optimized for better results. PPC landing pages will help you to build trust for the brand and target leads that …

In the era of social media, content made for TV isn’t restricted to the idiot box any more. Many of us own PCs and mobile phones with a reasonably fast internet connection; and have access …

Facebook apps are slowly becoming an integral part of the Facebook timeline. And working in a social media agency, adapting to Facebook’s constant changes and updates is more a matter of ‘when’ (generally assumed immediately) …

People love to talk. And there is no guessing what they’ll want to talk about. If they happen to be your customers, they will probably talk about you too. Share their experience, recommend you, complain …

Why did Facebook come out with Facebook home? Check this video to find out! Apart from this, the other major win for Facebook Home is the prime real estate is will occupy on the home …

For a very long time now, social media has been more than just a buzz word in the marketing arena. Every business organization has a social media and digital marketing strategy integrated in its business …