Tips and ideas to run effective Twitter contests?
How many times have you seen a tweet from a brand saying ‘RT to Win’? And how many times have you actually gone and retweeted the tweet in the hope of winning some goodies in …
A regularly updated blog post to help you keep track of the frequent changes to the Google Algorithm
In the world of Search Engine Optimization (SEO), it is really important to stay updated with the Google algorithm. Search ranking fluctuation is one of the main reasons for the drop in organic traffic of …
Do’s and Don’ts to prevent your website from being penalized by Google
Google! Yahoo! SEO! Link Building! You like these words, the services they stand for, and even your website’s presence on the top ranks of search engine result pages. But what do you do when your …
A Snapshot of Digital India – Reloaded!
As a leading digital marketing company, our experience has taught us that numbers are important. You cannot plan a sound digital marketing strategy without getting an accurate overview of the size and scope of the …
Why I’d pick jQuery over Flash?
jQuery is a free and open source file available to easily create anything right from low level animation to advanced special effects. jQuery is a fast and short JavaScript Library i.e. js file; that simplifies …
Olympics Fever Grips Ethinos!
Managing the digital marketing activities for Olympic Gold Quest and being closely involved in creating and managing the social media presence for the Olympic athletes supported by them has most of us at Ethinos very …
Tips to Effectively use Social media for Recruitment
For companies, it is always about finding the right candidate for the right job. With the advent of social media, it has never been easier for companies to achieve this objective. Recruiters today are spending …
Social Media and the Gospel
Now before I baptise you as digital marketing strategy gurus, remember, I’m not ‘ the one’ you’re looking for; nor am I here to give you a spiel. I’m just a regular guy putting down …
What’s Up @Ethinos?
This month has been a hectic, crazy, and exciting one for all of us at Ethinos. The beginning saw us renew our partnership as the creative and digital marketing partners for NASSCOM once again. And …
New Players and Old Games
Social media changes daily. It doesn’t always feel like a big change because we are accustomed to changing and moulding ourselves to it while it happens. Also the change isn’t always technical. A lot of …